pop star

Tegan Marie - "God Made Girls" - FYT Productions + Sweety High by Christian O'Grady

A few weeks ago, FYT got the opportunity to shoot a music video with 12-year-old country singer Tegan Marie. It was Tegan's debut, being her first music video, showing her fans just how serious she was about becoming a star. To continue that investment in her brand, we were contacted again by SweetyHigh.com to find a location for Tegan's second video for RaeLynn's "God Made Girls."  After a full day of location scouting, we found the lovely Camp Cavell on the east coast of Michigan along Lake Huron. It was an awesome location featuring a long coastline, abundant trees, a wrap-around porch and much more. Our contact Jill was very welcoming and even offered for us to come back if we ever need a location again, thanks Jill! 

This time around it was important to bring out more of Tegan's attitude with high energy and movement. Our coaching gave Tegan the direction she needed on camera to deliver a more engaging performance. She even snuck a wink in there! ;)

One of the core principles of FYT is teamwork. Tegan Marie, SweetyHigh.com and FYT came together to put out a compelling product. While Tegan is off recording an original Christmas track in Chicago, we'll be brainstorming ideas for her next music video back in Michigan...stay tuned!

SOFI K - Royal Oak Music Theatre - FYT Productions by Christian O'Grady

14-year-old Sophia Washer - known as Sofi K rocked the Royal Oak Music Theatre Friday night as she debuted the release of her album "LoveHate," a collection of 10 tracks that showcase an eclectic mix of creative directions and different styles that have influenced Sofi over her young career. The lyrics for the tracks were written by Sofi K and the music was co-written by Sofi K and produced by Kresge fellowship recipient Bryce Harding. 

The concert also included performances by Soul Divide and Stereo Jane. 

Teenagers filled the music theatre to see Sofi K, grabbing free popcorn, candy and soda before the live performance. As the opening bands transitioned from one song to the next, the anticipation grew stronger. Stereo Jane wrapped up their set and the MC introduced "the reason we're all here tonight!" The crowd began to scream with excitement as Sofi entered the stage with a big smile, greeting her fans.

Watching Sofi perform, I noticed the young pop artists stage presence come so naturally, giving her the ability to sing confidently and move swiftly in front of a live audience. 

As Sofi introduced her next song "Stars," a girl yelled to her friend "I know all the words to this song!" As the crowd began to sing the words to "Stars," they reached out their hands to connect with their peer who turned to a star on the stage.